Online reputation

Let’s face it, it’s much easier to get someone to talk poorly about your business than it is for someone to give you positive feedback. As a business owner, reviews should be a high priority. Whether it’s a product or a service, a consumer in this day and age won’t make a decision until they read the reviews.

In fact, 21.9% of customers said they won’t buy from a business even if they only have one negative review. Now, you may be thinking “Who cares about one negative review? That’s not that big of a percentage,” but the problem is, that’s a chunk of revenue that you missed out on because one person didn’t have a good experience – and you don’t want to continue to miss out on making a sale.

The important thing to remember when it comes to negative reviews is that they aren’t going anywhere any time soon. Once someone posts a review – positive or negative – it’s out on the internet forever.

We aren’t telling you this to freak you out, instead, we want to motivate you to get the reviews we know you deserve.

The best way to combat negative reviews is to bury them with outstanding positive reviews. Instead of just letting one person who had a bad experience dictate how your business is perceived, let the current customers use their voice to show what it’s really like to buy from your company.

Online reviews

Now, we know this is easier said than done because if it was that easy you would already be doing it! To accomplish this without the administrative burden that comes along with asking every customer to leave a review, you need an automated tool that collects all the information it needs in order to contact your customers and ask them to leave a review.

Having an automated review tool helps you accomplish many things:

  1. It gives you valuable feedback and insight from your customers
  2. Reduce the stress of dealing with upset customers
  3. You will receive more positive reviews due to increased engagement and responsiveness on your end
  4. Impress your present and future customers with your customer service excellence
  5. It helps you focus on the most important aspect of your job – growing your business. By utilizing an automated review tool you won’t have to stop to go back and get a review from a customer – that will only slow you down.

In the long run, managing your reviews and online reputation results in a major return on investment. Not only are you caring for your current customers to ensure they stick around, but you’re also creating a comfortable, happy environment for future consumers.

Stop worrying about that one pesky review, and instead focus on the positive ones. This perspective is guaranteed to help your business grow. If you want to know more or think your business could benefit from an automated review tool, contact us today at 239-234-2566.