Why You Should ALWAYS Avoid Keyword Stuffing

By root on Wednesday, August 12th, 2020 in SEO. No Comments

Understanding Keyword Stuffing, the Risks Associated With it and How to Avoid it. First thing’s first: Keyword Stuffing DON’T DO IT!  “Keyword stuffing” is a toxic strategy that unprofessional and untrustworthy web developers are using to build SEO websites. Falling into the keyword trap is detrimental to your business, puts you on Google’s radar but  … Read more


THE DIFFERENCE BETWEEN SEO AND SEM

By root on Monday, July 20th, 2020 in PPC, SEO. No Comments

THE DIFFERENCE BETWEEN SEO AND SEM …AND HOW THEY CAN IMPROVE YOUR ONLINE MARKETING STRATEGIES Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are both strategies used in the realm of Internet marketing. However, they are not interchangeable. While both aim to achieve visibility, they serve two very different purposes. SEO elevates your rankings  … Read more


SEO Guide for HVAC Companies

By root on Wednesday, May 20th, 2020 in SEO. No Comments

THE BEST SEO GUIDE FOR HVAC COMPANIES HVAC companies face a variety of challenges when attempting to attract new customers and outdo the competition. If you want to grow your customer base, it’s critical to focus the necessary resources on search engine optimization (SEO). If you’re unsure of why HVAC companies should invest heavily in  … Read more


What You Need to Know About Google Algorithm Updates

By root on Monday, April 2nd, 2018 in SEO. No Comments

EVERYTHING YOU NEED TO KNOW ABOUT THE GOOGLE ALGORITHM UPDATES Google algorithm updates are well known for their impact on website rankings. We know about Penguin and Panda, but what’s in store next? The Google algorithm updates are all the buzz online, and the details have been obscure, to say the least. But we can’t  … Read more